Phil Payne is central to 2LK’s 3D offering, working as design lead and visualiser on many of the agency’s flagship and award-winning activations, including Intel at MWC and Canon at Photokina. Working across multiple sectors, he curates solutions ranging from simple elegance to inspirational complexity. Payne touches and influences all accounts and, to the benefit of the wider team, is an advocate of sharing his core design values and standards.